The Process of Social Cognition.

Author

Abstract

In recent years social psychologists have concerned themselves with the ways people classify information about others, store them in their memories, and judge others on. Such studies on the process of social cognition have three aspects: Structure, Process, and Causes: i.e. (i) the structure of the social knowledge, (ii) the process of thinking about others, the performance of cognitive categories and the process of information, and (iii) the explanation and/or inference of the causes of the events or people's behaviour. This article deals with the first two of the above. In the structure of social cognition of an example, models of the person and of events are studied. In the process of social cognition, the process goes through the stages of news/information processing, the role of models on cognition, encoding and decoding, and thinking shortcuts (e.g. discovery rules, biases, and fallacies), all of which are studied in detail.
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